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Marketing

3 posts
MMarketing Strategy
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  • 3 minute read

Big Data and Its Big Impact on Marketing Strategy

  • byArchana Dhankar
  • February 20, 2019
  • 7.0K views
Recently, “big data” has been a widely used term in the business world. Rest assured, it is not…
MMarketing Strategy
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  • 3 minute read

Embrace Machine Learning Across the Marketing Mix

  • byArchana Dhankar
  • December 15, 2018
  • 1.8K views
Machine learning. Artificial Intelligence (AI). Deep learning. These buzzwords have been thrown around for a while now, and…
FFeatured
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  • 3 minute read

Account-Based Marketing: Fad or Reality?

  • byArchana Dhankar
  • March 29, 2017
  • 2.0K views
Over the years, there have been incredible changes to the way business is done, with account-based marketing (ABM)…
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Marketing Professional, Brand Strategist, Performance & Digital Marketing Expert with 12…
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